David Higgins - Flavin & Flavin Realty | Everything Quincy and South Shore Real Estate and more!


It’s a competitive selling market and we all know how difficult it can be to entice buyers with your home.

There are a number of ways to highlight the best features of your house. From staging to great real estate photos, marketing your home is a key aspect to ensuring a sale.

However, sometimes sellers miss out on opportunities to give their home a competitive edge in the housing market.

In today’s post, we’re going to talk about some of the features in homes that are major selling points for today’s average buyer. That way, you’ll be able to update your listing and materials so that everyone who looks at your home knows exactly what it has to offer.

1. Location and convenience

Odds are you can find some major location selling points for your home if you think about it. Is your home near grocery stores, hospitals, parks, or major highways? Does it lack the rush hour traffic that other neighborhoods have?

Just because you’ve gotten used to the convenient location of your home doesn’t mean it won’t be appreciated by your potential buyers.

2. Low upkeep and utility costs

If you live in a newer home in your neighborhood, there’s a good chance it will beat out much of the local competition in energy efficiency and maintenance costs. If you’ve recently upgraded energy-related parts of your home (think windows, HVAC, insulation, etc.), you should highlight these upgrades in your listings.

This is also a good time to show off your utility savings. Many utility companies show you how much you spend compared to your neighbors. If your home is energy efficient, don’t be afraid to show off in your listing.

3. Storage space

Ever notice how self-storage facilities seem to be popping up just about everywhere? Storage space is a huge concern for homeowners and buyers alike.

Make sure your photos and listings reflect the amount of storage your home has.

4. Major upgrades

If you’ve recently replaced the septic system, roof, windows, HVAC or other major upgrade, be sure to list the date and cost of the system in your listing. They can help assure potential buyers that they won’t need to make any costly upgrades or repairs anytime soon.

5. Pet and smoke-free

If your home is free of any odors or signs of pets or cigarettes, it will likely be a plus for buyers who are only focusing on homes that are clean and move-in ready.

6. Natural lighting

If your home has a lot of windows or skylights, be sure to include them in your photo and listing. Natural lighting can dramatically improve real estate photos, and it will make your home seem more spacious and welcoming.


If plans for selling your home are in the near future, you’re going to want to start strategizing the most cost- and time-effective ways to make your home irresistible to potential buyers. One of the most proven ways of giving your home the edge it needs to stand out from the competition is good photography and attractive staging.

In today’s post, I’m going to share my tips on home staging that can be achieved on a budget and in a short period of time. That way you can focus more time on finding a new home and stop worrying about selling your current one.

Tip 1: Start packing

Before you start worrying about arranging furniture, it’s important to make sure you have a clean slate to work with. Start by packing personal effects into boxes and labeling them accordingly.

Staged homes are homes that look appealing to the widest audience as possible. Having personal reminders, like family photos, trophies, etc., makes it harder for viewers to picture themselves living in the home.

Most of us keep our homes arranged in a way that is convenient to our lives. And. let’s face it--life can be messy. But, when it comes to staging, less is usually more.

Not only will this cleaning process help you reduce clutter and make the home look better for staging, but it will also make your moving process easier since many of your boxes will already be organized and sealed.

Tip 2: Color scheming

Expertly staged homes tend to have one thing in common--a cohesive color scheme. Think of choosing your color scheme like creating an artist’s palette. You want a few colors that compliment one another and that will work together to brighten up your home.

If you have any furniture that appears worn, dated, or that clashes with the scheme of the room, it’s a good idea to place them in storage while you prepare for photographs and visitors.

Tip 3: Decorate sparingly

Now that you’ve packed away your family photos, you might be wondering what to put on the walls in their place. The best answer is often nothing. However, that doesn’t mean the walls need to be completely bare.

For smaller rooms, you can make them appear more spacious with the use of hanging mirrors (just make sure you can’t see yourself in any of those mirrors when you take your photos!).

Tip 4: Don’t forget the outside of your home

The value of curb appeal can’t be overemphasized. The exterior of our homes, along with our yard and driveway, are essentially what we show the world about our lives. Since most home buyers want their house to look nice, fit in with the neighborhood, but have its own unique flair all at the same time. They want to know that your house has that potential.

Furthermore, the driveway and yard are two of the first things people see when they visit. You’ll want to take advantage of this moment by making a good impression.


The real estate market is fierce, particularly for home sellers of all experienced levels. Thus, it may take you weeks, months or years to sell your residence if you don't prepare accordingly. So what does it take to ensure your home will sell quickly? Here are three tips for first-time and experienced home sellers: 1. Conduct Plenty of Research Before You Price Your Home. Your home may seem priceless, but ultimately, you'll need to establish a fair market price for your residence to generate interest among homebuyers. To determine the right price for your home, consider the pros and cons of your residence. For instance, if you recently had new energy-efficient windows installed in your home or set up an above-ground pool in your backyard, these features may help boost the value of your residence. Conversely, an old furnace or a defective central air conditioning system may lead you to lower your asking price, as these items may need to be replaced in the foreseeable future. Before you price your home, don't forget to look at what similar houses in your area have sold for over the past few months and years, too. And if you hire a professional appraiser to assess your home's value, you'll be able to set an initial asking price that could help your residence stand out in a competitive real estate market. 2. Clean Up Your Home's Exterior and Interior. Typically, you'll want to enhance your home's curb appeal before you add your residence to the real estate market. By doing so, you can improve your house's chances of making a positive first impression on prospective homebuyers. You also may want to commit significant time and resources to bolster your residence's interior. From de-cluttering your home to revamping the interior of your house's kitchen and bathroom, there is a lot that you can do to give your residence a distinct look and feel. Therefore, if you spend some time cleaning up your home's exterior and interior, you may be able to make it easier for homebuyers to fall in love with your residence instantly. 3. Partner with an Experienced Real Estate Agent. Hiring an experienced real estate agent should be a top priority, regardless of whether you're a first-time or experienced home seller. Because with an expert real estate professional at your side, you can simplify the process of adding your residence to the real estate market and ensure your house garners plenty of interest from prospective homebuyers. A real estate agent will offer guidance and support throughout the home selling process, enabling you to optimize the appearance of your home. Plus, this professional will help you handle negotiations with homebuyers and empower you with the knowledge and insights needed to maximize the value of your house. Employ an experienced real estate agent to assist you during the home selling process – you'll be glad you did. This real estate professional will make it simple for you to promote your house to large groups of homebuyers and finalize a sale without delay.

Although a slow, gradual approach to selling a house often proves to be ideal, there may be instances when you need to work quickly to list your home. In fact, some of the primary reasons why an individual may try to accelerate the home selling process include:

1. You are planning to move to a new house right away.

If you recently submitted an offer on a house that is contingent on selling your current residence, you may need to act fast to sell your present home. Otherwise, you may miss out on the opportunity to finalize the purchase of your dream residence.

For home sellers who face a time crunch, there is no need to worry. If you collaborate with a real estate agent, you can get the help that you need to enjoy a quick, seamless home selling experience.

Typically, a real estate agent will learn about your home selling goals. This housing market professional then will craft a strategy to help you sell your house within your designated time frame. That way, you can boost the likelihood of getting the best-possible price for your residence, regardless of how much time is at your disposal.

2. You know exactly what your house is worth.

A diligent home seller likely knows all about the condition of his or her residence. Thus, this seller should have no trouble setting a competitive price for his or her house, increasing the possibility of a fast home sale.

To determine a "fair" value for a home, it generally helps to conduct a house appraisal. During an appraisal, a property expert will examine a residence and provide a valuation. Next, you can use this valuation to establish a competitive price for your house.

Also, it may be beneficial to complete a home inspection prior to listing a residence. An inspection will help you identify any "hidden" home problems and ensure you can address these issues before they escalate.

3. You understand the local housing market.

The real estate market can be complex, particularly for home sellers who face pressure to sell their residences as quickly as possible. Luckily, a home seller who knows the ins and outs of the housing market can improve his or her chances of achieving the best-possible results.

To learn about the housing market, you may want to consult with a real estate agent. In addition to guiding you along the home selling process, a real estate agent can teach you about the local housing market. By doing so, a real estate agent can help you make informed decisions at each stage of the home selling journey.

Furthermore, a real estate agent is available to respond to your home selling concerns and questions. And if you're ever uncertain about whether to accept an offer on your house, a real estate agent is happy to provide expert recommendations.

Want to list your house? Plan ahead as much as you can, and you can quickly navigate the home selling cycle.


As a home seller, you want your house to spark interest among large groups of interested homebuyers. That way, you'll be better equipped to reap the benefits of a fast sale. Ensuring your home sells quickly, however, can be a time-consuming process. Fortunately, we're here to help you speed up the process of selling your home. Here are three tips that you can use to accelerate the home selling process: 1. Focus On Improving Your Home's Curb Appeal. What do homebuyers think when they see your house for the first time? Ultimately, your house's curb appeal can make a world of difference in the eyes of homebuyers and may help you speed up the process of finding prospective homebuyers as well. You don't need to break your budget to boost your house's curb appeal, either. In fact, simple home maintenance such as mowing your front lawn, pressure-washing the front walkway and even polishing the doorknob on your front door can help your house stand out to homebuyers. 2. Depersonalize Your Home. The photographs, antiques and treasured art that fill your home serve as wonderful decorations, but you should put these items in storage to depersonalize your residence while you sell your home. By doing so, you'll be able to ensure your personal items remains safe and can make it easier for homebuyers to envision what life could be like if they purchase your residence. Typically, homebuyers will evaluate the "potential" of your house during a home showing. And if your home is filled with personal items, it may become exceedingly difficult for homebuyers to imagine a future in which they buy your home. Dedicate the necessary time and resources to depersonalize your house before you add it to the real estate market. Because if you're able to depersonalize your residence as much as possible, you'll be better equipped to speed up the home selling process. 3. Employ a Friendly, Experienced Real Estate Agent. Selling a home can be tricky, but a friendly, experienced real estate agent will help you streamline the process of selling your house. Thus, this professional will ensure you're able to maximize the value of your home and improve your chances of a quick sale. For instance, a real estate agent can share information about your home with a broad array of homebuyers without delay. This professional also can provide homebuyers with high-quality photographs of your home and any other information they need to help them become more comfortable with submitting an offer on your house. Perhaps best of all, a real estate agent works for you and is ready to answer any of your concerns or questions. As such, your real estate agent serves as a dependable resource who can guide you through each step of the home selling process. When it comes to selling your residence, don't take any chances. Instead, use the aforementioned tips, and you'll be better equipped to generate significant interest in your house.



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